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Is the customer always right?
Listen to what Gary Vaynerchuck says:
A lot of business owners like to say that "the customer is always right", or maybe they think it's cool to say that customers sometimes wrong.
If you are consumer centric, you will always win. I don't care about my feelings. I'm pure humility to the end consumer. I've been retail for my whole life. All I know is watchign the eyes, watching the reactions, using my intuition, to what felt good to the other person. The market is my king, lord, religion, nothing else.
That's where all the answers are. They're not in the Bain and McKinsey's, the fancy decks from Harvard. They are in the trenches. They always will be. It's all about listening.
A person who feels appreciated will always do more than what is expected.
Direct communication
Direct communications between customers and businesses.
  • Suggest they carry that special product you want.
  • Complain about subpar service to someone who can actually make it right.
  • Get special invites directly from the business.
Email is Horrible!
Direct communications between customers and businesses.
  • Suggest they carry that special product you want.
  • Complain about subpar service to someone who can actually make it right.
  • Get special invites directly from the business.
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